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Pgdm Retail Management Admission – An Overview

By Author: Krutika Sharma
Total Articles: 54

In technical terms, retail management basically refers to the art of managing hypermarkets and supermarkets. In the past one decade, India has seen a rapid growth in its retail sector. Leading companies in the retailing business have left no stone unturned in grabbing customers’ attention and trust. From employing new business strategies to diversifying their businesses or production activities there are various innovative methods that are being adopted in the present day world by retailers to reach high profits state.

Step-by-Step PGDM Retail Management Admission Process

The retail industry is one that is governed by one simple rule i.e., ‘Consumer is the king’. The world has moved forward from small grocery stores or kirana shops to supermarkets such as Big Bazaar, Wal-Mart and Reliance fresh. There are a host of discounts available on almost all the commodities that lure customers to change their purchasing habits of buying from local shops to heading towards huge supermarkets. All these strategies are formulated by none other than retail managers.

It is not only the supermarkets that sell daily use commodities but also the factory outlets of garments and apparels have huge demand for retail managers. Therefore, pursuing a PGDM in retail management program would turn out to be a profitable venture for students. Retail management is a subject that needs practical knowledge and effective intelligence. One must be aware of all the leading brands, their strategies to win audience and all the other retail philosophies for which you are groomed during your retail management course.

If you have made up your mind to take up retail management as your specialization, here is what you need to know. The PGDM retail management admission process starts with the entrance exam i.e. the Common Aptitude Test (CAT) or the General Management Aptitude Test (GMAT). All the prestigious institutes accept CAT and GMAT scores for admission in their PGDM courses. Some institutes also take admission in PGDM in retail management program via their own examination which is followed by an interview.

There are several job openings that demand a master’s degree in retail management and also pay you high salaries. To start off you might be employed on the post of a sales executive or if you are meritorious enough you can also find a job directly as sales manager or marketing manager. There is also a very good alternative of establishing your own retail business by taking up a franchise of some leading retail brand. Several corporate houses offer retail management graduates jobs as business development officer.

There is a vast horizon of opportunities at your disposal once you are enrolled into a PGDM retail management program from a recognized and well-established business school.

For more details regarding your PGDM retail management admission procedure, careers and admission notifications log in to itm.edu

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