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Trademark Filing & Its Benefits For Your Business

By Author: Indian Legal Consultants
Total Articles: 12

Before coming to the benefits of filing the trademark, let me discuss what really this is all about. It is basically a sign or symbol or phrase or the combination of all of these which differentiate one trader from other. It is applied to both i.e. products and services. It is of utmost importance in this competitive world. It basically offers identity to the brands as these give brands the name of the company. It helps different consumers and buyers to identify different traders and companies as well as their products.

Trademark comprises of logo, name, alphabet, phrase or combination of all of these. This is unique and cannot be issued the same for two different brands. It serves various purposes and is of optimum importance. Listed below some of its attributes.

It offers identity to product & services.

It helps customers to easily recognize products & services of various companies.

It prevents infringement of products.

Spread goodwill

This is very essential in today's competitive scenario. Goodwill is of utmost importance for proper functioning of business. This can easily be achieved with trademark registration. This can easily build goodwill among buyers. This is very useful in spreading trust among buyers. With this, one easily get information about the company that is offering its products & services.

From Indian Penal Code, the company gets legal authority to slap charges against those who are indulging in fraudulent activities against company. In the cut throat competition, some competitors resolve to cheap tactics. Apart, from going for healthy competition, they confine themselves to cheap tactics. These cheap tactics involves by selling fake or fraudulent products on the name of the competitor so as to tarnish the goodwill. The company having the legal authorization has the legal authority to bring those to book. This is a very potent tool that enables the registered company to take strong action against those who try to tarnish their image in the market.

Once a company get registered, then competitors cannot use similar name, logo or any other thing. If they do so, then stern legal action can easily be taken against the competitors. This procedure abide them by law not to use similar brand name.

For proper filing of trademark, experienced lawyers are preferred. Various legal firms are rendering their services in order to meet the requirements of the clients. But it is advised that always hire experienced legal experts in order to get the best possible services. As filing need lots of search & paper work then experienced lawyers and attorneys are certainly the best choice.


For trademark filing service in India, contact Indian Legal Consultants. A certified trademark law firm provides trademark service all across the world. Visit our website for more information: http://www.trademark-ilc.com/

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