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Five Business Ideas For Online Store Owners

By Author: May Swan
Total Articles: 16

Halloween, Thanksgiving Day and Christmas are all one the way, the annual shopping season presents unlimited business opportunities for both small business owners and commercial giants. The report of American National Retail Federation shows that there are about 71.5% Americans spent up to $8 billion during the 2012 Halloween. In the same season of 2013, it goes up to about 9.2 billion. Without saying, now it's essential to grasp the chance to earn more at the end of this year.
Have you already prepared to create Halloween ecards of printed look, coupons or etc? For getting better sales and attract more customers in upcoming holiday season, here are some useful tips for you to make more benefits from 2014 Halloween. No matter what service or products you sell, we share the below tips.
1. Dress Your Online Store with Halloween Ornaments

Halloween is a holiday that is full of ghosts, witches, pumpkin lamps and etc. During Halloween, people can dress as they like with creativity and Halloween costume. Just the same, website and online store also can be dressed with Halloween features. Take the banner for example, webmasters can add a banner about Halloween to highlight the Halloween promotions, discounts and etc.
2. Offer Promotions and Discounts for Halloween

When competitors are all offering special discounts, you also cannot forget this. Comparing with other marketing methods, discount is one the most effective way to boost consumption and drive sales as it makes people feel that they can save a lot from discount. When determine the lever of discounts, everyone need to take product cost and market condition into consideration.
3. Hold Activities Such as Parties for Halloween

A Halloween party is a good chance to improve the relationship between company and employees, leaders and staffs, company and suppliers, company and target customers. Of course, a party will cost more such as place, costume, food, drink and many other items. So a budget must be made before everything goes which can help you keep everything into budget.
4. Send Halloween Gifts along with Halloween ecard

The moment people receive a gift on birthday, new year or holidays, it goes with saying that people will feel happy. That's the reason why many companies send gifts to clients on their anniversary or on holidays. What kind of gifts you choose it depends on the budget, number of receiver and etc. Small gifts like bolster, portable power source, cups and other things which are of practical uses for a long term. It's good to send a custom-made gift which is printed company logo, brand or name. Please don't forget to send your customers a gift ecard on Halloween, it's easy to make an animated page flipping ecard by using this flipbook ecard software.


5. Create Online Contests on Social Networks
A contest of good theme can help you arouse attention and build brand awareness without cost. Social networks such as Facebook is an ideal channel for people to hold contest. You can make full use of Halloween topics as they are popular during the holiday.

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