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Lars Jiborn Has Successfully Accomplished Many Projects With Atex Inc.

By Expert Author: Michael Clark

Lars Jiborn was born in Sweden, but later on moved to California in the year 1999. He has been serving the software industry for the last 20 years. During his childhood, he joined a theater group in Helsingborg and worked with that group for more than a decade. These days, he is working as the Vice President of Sales, NA at NEWSCYCLE Solutions. Before working with NEWSCYCLE Solutions, he served Atex Inc. as the Vice President of Sales, NA. During his employment, GoRadio.com was launched on the Atex Web CMS. It is the latest CMS (Content Management Solution) developed by the company that assists in enriching GoRadio.com site and boosting its marketing effort. It offers the site a safe environment and simpler ways of handling content, thereby, enabling it to deliver services that are suitable for the business model.

Lars Jiborn as the VP of Sales of the company said that the organization was happy to support the strategy of GoRadio through their CMS software. The deal revealed a great opportunity for content management provided by their company in the North American market. Atex is a top software company that is well known for providing excellent solutions for media rich industries. It creates effective digital solutions that form a significant difference and enable its more than 1000 clientele to optimize their digital strategy and to streamline operations.

The company under the supervision of Lars Jiborn also provided multi channel TV newsroom integration with an Avid Interplay Pulse. The Atex Polopoly Web CMS also supports this platform to assist TV newsrooms deliver content to mobile and web channels without any difficulty, which ultimately resulted in improved ratings, reach, and revenue. The company's Avid integration makes it simpler and more successful for news employees to distribute and report compelling, relevant stories.

Lars Jiborn describes that Atex had established a sound track record with their Web CMS platform in enabling broadcast firms to distribute content across all channels. Atex's association with Interplay Pulse automatizes the whole distribution process and production workflow. The software of Atex is suitable not only for newspapers, but for a variety of industries. The company allowed Lars to build an organization that could address the requirements from innovative verticals. They collectively established a robust and effective foothold in Canadian broadcast organizations, such as, Bell Media. His other responsibilities include doing contract negotiations, forming pricing strategy, recruiting and training sales employees as well as engineers, developing marketing, lead generation, and many more.

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