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Before Franchising: Questions To Ask About The Business

By Author: Clint Shaff


Although franchising is generally more secure than building a business idea from the ground up, many people rush into the process and end up regretting their decisions nonetheless. To ensure successful franchising, you should first put a lot of thought into the selection process (after all, franchising is all about choosing to follow something that works). You should ask yourself and your prospective franchisor these questions:


What are the Other Franchisees Saying?
What better way to know about a franchise than from asking those who are already into it? Interview franchisees of the business you’ve set your eyes on and ask about the efficiency of the system, their satisfaction rating, and any other issues they might share about the franchisor. This information should help you know what to expect should you sign on the dotted line.


How’s Your Budget?
Keep in mind that your franchise business budget shouldn’t only include the actual cost of the business. You’ll be spending out of your own pocket for some time before you could make enough profit to offset your capital expenses. Don’t worry, though; if you manage to budget well for this period and stay true to your franchise, you’ll enjoy heaps of profit.


Is the Demand High?
Aside from just thinking about the franchisor’s track record, you should also consider whether or not the business will have a high demand where you want it in the first place. Choose hot businesses, but you might want to give fads a skeptical look since they tend to come and go without warning, potentially turning your enterprise upside down in the blink of an eye.


Are You an Expert?
Think about whether or not you’re experienced enough in the industry of your choice to run the franchise. Keep in mind that, in the long run, your management style will have a very significant effect on how successful your business becomes. So, unless you know exactly what you’re doing, you might be in for quite the uphill battle.


There are many franchising opportunities you can choose from, but keep in mind that not all of them are best for you. For more information on what you should be thinking about when buying a franchise, check out money.usnews.com/money/personal-finance/articles/2013/02/27/reasons-you-should-buy-a-franchise-and-reasons-you-shouldnt.

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