123ArticleOnline Logo
Welcome to 123ArticleOnline.com!

ALL >> Internet-Marketing >> View Article

Importance Of Social Media Marketing For Your Small Businesses

By Author: Cliff M Curtis
Total Articles: 5

Social media marketing has gained popularity among small businesses and they are taking this kind of marketing as one of their important marketing strategies for their businesses. It is a helpful platform from where you can reach thousands of customers in a short time with less efforts.

In this post, you will see the importance of social media marketing for your small businesses.

Cost-effective:

Social media marketing is a cost-effective marketing strategy for your small businesses. This is because it is free to open your business account in these sites, but where you need to spend a little money for its maintenance is on content, graphic creation, and for further developments. It has the ability to reach thousands or millions of targeted audience within a short time and with a less efforts.

Take a look at the number of the users:

Facebook has 1.15 billion users.
Active Twitter users are about 200 million.
LinkedIn users are about 238 million.

A platform to educate and empower online community:

Social media marketing is a powerful tool in educating and empowering your online community. Here what you need to do is - share educational to informational posts as these reveals your brand personality to the community followers.

Direct interaction with customers:

Social media marketing is a two-way communication tool, by which, small businesses can engage their customers by conducting polls or surveys or by responding to the queries. By this, the businesses can know about the targeted audiences - what they like/dislike about your products/services, what their needs and wants and so on. Accordingly, you can make necessary adjustments to provide quality customer service. This will build trust customers' trust. They will feel your business is credible.

Generates leads/sales:

Social media marketing plays a critical role in generating leads/sales for your small businesses. According to the report - 2012 State of Inbound Marketing - it has 100% higher leads to close rate than outbound marketing. However, do not get overwhelmed with this feature, because you will not get instant results. Here you need to put consistent efforts in implementing and maintaining the marketing campaign.

Over a period of time, you will get the best results.

Social media marketing helps in branding:

This is a good platform to build branding. It depends on you in deciding how to position your organization in the minds of the organization. Here what you need to do is - put consistent efforts on creating and posting valuable content over these sites. This will build reputation for your brand.

Business Exposure:

Social media marketing is a boon to professional employers who are willing to connect with the other professional in the same industry. This helps in building comprehensive network as well as you can gain referrals.

Social media site usage has grown manifold over the past few years. Therefore, it is an effective platform to promote your business.

SMB Corner started to share insightful and honest opinions, tips and issues on various topics related to small businesses. We create and publish various small business tips, small business news after rigorously analyzing the information for the usability of our visitors and SMB owners.

Total Views: 91Word Count: 514See All articles From Author

Internet Marketing Articles

1. Cloud Linux Dedicated Server Hosting – The Turnkey Service Provider
Author: Vikram Kumar

2. How To Earn Money With Click 4 Surveys ?
Author: Daisy

3. The Digital Marketing Company In Mumbai Offers Best Solutions For Generating Brand Awareness Online
Author: georgeharrisin

4. How To Correctly Choose Website Designers In Albuquerque In 5 Minutes By Asking 4 Important Question
Author: Vikram Kumar

5. How Could You Surely Know If Your Web Designer In Albuquerque Is Really Bad At His Job?
Author: Vikram Kumar

6. Cheapest Windows Dedicated Server Hosting – The Best Service Provider
Author: vikram kumar

7. How To Use Marketing Company In Chicago To Build Your Personal Brand
Author: Emilie Nicolas is the author of this article.

8. How Social Media Marketing Companies Chicago Can Boost Your Sales
Author: Emilie Nicolas is the author of this article.

9. Albuquerque Seo Firm – The Most Efficient Service Provider
Author: Vikram Kumar

10. Cloud Linux Dedicated Server Hosting – The Shortcut To Booming Business
Author: vikram kumar

11. 8 Mistakes To Steer Clear Of Searching For A Bunch Provider
Author: Margret Christison

12. Search Engine Marketing
Author: Priya

13. The Right Logo Multiplies Your Online Efforts
Author: 180Fusion

14. Paid Reviews For Android App
Author: Danny smith

15. How To Know If The Albuquerque Seo Firm You Are Working With Isn’t The Right One For You?
Author: Vikram Kumar

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: