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Once upon a time, the internet was pretty open and reachable. You could roam about infrequently coming across a blocked URL or password limited forum. In fact I can still remember being asked for an username and password the really first time when I attempted to telnet onto the University of Wales library system.
Of course things change and one thing which is very evident with the development of the world wide web is an increasing commercialism. Wherever you turn you're tracked and monitored, adverts are notably annoying occupying side bars with merchandises that you've previously looked at.
It's not actually surprising, after all most people spend an awful lot of time online. We pay our invoices, organise our relationships, go shopping and even watch TV and films too. This clearly means that there's a great deal of money to be made and most big businesses now have wide-ranging web sites which create an awful lot of earnings.
Just like in the real world, slowly we've seen profit maximising distribute over the electronic world also. For instance one popular systems to boost sales is to charge different prices to different customers - it is called price discrimination. You Will see it everywhere, for instance when high street shops will bill more in particular towns and cities depending on typical income. A Big Mac in London will usually be more expensive than one in Liverpool for example.
You may think that this is hard to do in an electronic world, after all are not we all identical? The truth is that in some ways it's really even easier to split up marketplaces online than it's in the physical world. All that's necessary to do is some variable to differentiate each customer and a strategy to relay them based on that information.
What's usually done is to target products and services depending on the positioning of the consumer. This is very easy to do by record and looking up the visitors IP address. Using this information you can offer different products, or different prices depending on their location. Firms typically will split up based on the country of origin at the very least but many go even farther and will offer different costs on particular locations.
The world of online amusement is even more restrictive, well at least if you use the official sites. Most set a limitation on obtaining their content from outside their home country. This practice is growing incredibly rapidly, you will see tons of messages about - this video is not available in your nation on all the most popular worldwide websites.
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