123ArticleOnline Logo
Welcome to 123ArticleOnline.com!

ALL >> Real-Estate-and-Foreclosure >> View Article

Social Media Facebook Strategies For Property Management

By Author: Susan Burris
Total Articles: 9

With above a billion users, Facebook can be a great property management tool to market your initiatives and boost sales. A lot of apartment management and commercial property management services use Facebook as an extensive platform to get in connect with their current and potential tenants.

This trend of real estate services advertising their properties over Facebook and many other social platforms is termed as Socially-Engaged marketing – a must follow trend for effective and prolific asset management. On a whole, there are three ways for property owners and professional residential or commercial management services to leverage Facebook:

1. Broad Prospecting

Facebook idyllically follow the tested “word of mouth’ marketing strategy. This feature can profitably be used by everyone involved with real estate for easy prospecting in a giant pool of potential clients. Multifamily as well as commercial real estate owners & managers can use features like tagging and promoted posts to target huge number of future tenants who may be spending big amount of time over social websites every day.

2. Improved Resident Retention

The platform of social networks can easily be used to communicate and stay in contact with current residents. When you compliment or bring value to everyday online experience of your residents, they entrust you more and thus their chances of staying with you for long is improved.

3. Apt Advertising

Facebook and other social network platforms are a great medium to reach out to new prospects. Sponsored stories and promoted posts are one of the smartest ways to get into notice of your target audiences; but, people are less likely to ignore what they see in their customized news feeds. So, if your budget is tight, skip the costly sidebar ad alternatives.

Ensuring Best ROI through Facebook

As for any other type of investment, the ROI through Facebook too depends on specific objectives of using it. For each individual or company, the parameters of measuring the ROI over Facebook can be different. For that matter of fact, number of people who like your Facebook page is not the correct measurement of successful drive through. Numerous factors like positive lead generation and actual business turned around from Facebook are more important factors to measure ROI through Facebook.

According to many experienced property management firms using Facebook – companies and individuals should at least wait for a year before expecting great results from the online mediums like Facebook or other social platforms. The most valuable aspect should however be that it helps getting in social connect with your current and future clients.

The author has an immense knowledge on property management. Know more about rental property management related info in his website.

Total Views: 85Word Count: 438See All articles From Author

Real Estate and Foreclosure Articles

1. Assets Management Darwin
Author: John Adams

2. How To Choose The Best Plot For Residential Use?
Author: subha gruha

3. Ramprastha Greens-apartments And Flats In Vaishali
Author: Ramprastha Group

4. Changes In The Home Loan Market In India
Author: RBD Shelters

5. Why Investors And Home Owners Trust Duerksen To Manage Their Properties
Author: Duerkse Rrentals

6. How To Finding The Perfect Seymour Arm Cabins For Sale
Author: Les Vinney

7. How To Make Sure Construction Safety Is Maintained
Author: eppx12

8. Broome Property Manipulate
Author: Charlene Agbu

9. The Advantages And Benefits Of Using Spray Foam Insulation At Home
Author: Zac Fogg

10. 5 Critical Questions To Ask When Buying Top Real Estate Project In Dhanbad
Author: FinstemInfra

11. Residential Properties In Nashik - Affordable Or Not?
Author: anjali

12. Are You Interested In Purchasing Properties In Nashik? Karmaa Group Is At Your Service..!!
Author: anjali

13. Plots In Faridabad-puri Aman Vilas
Author: Puri Constructions

14. Avail The Dream Properties Of Benissa With Immo Abroad
Author: Nikhil

15. Apartments In Dombivali Offers Best Residential Zones Within Affordable Range
Author: RedCoupon

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: