123ArticleOnline Logo
Welcome to 123ArticleOnline.com!

ALL >> Real-Estate-and-Foreclosure >> View Article

Social Media Facebook Strategies For Property Management

By Author: Susan Burris

Total Articles: 75

With above a billion users, Facebook can be a great property management tool to market your initiatives and boost sales. A lot of apartment management and commercial property management services use Facebook as an extensive platform to get in connect with their current and potential tenants.

This trend of real estate services advertising their properties over Facebook and many other social platforms is termed as Socially-Engaged marketing – a must follow trend for effective and prolific asset management. On a whole, there are three ways for property owners and professional residential or commercial management services to leverage Facebook:

1. Broad Prospecting

Facebook idyllically follow the tested “word of mouth’ marketing strategy. This feature can profitably be used by everyone involved with real estate for easy prospecting in a giant pool of potential clients. Multifamily as well as commercial real estate owners & managers can use features like tagging and promoted posts to target huge number of future tenants who may be spending big amount of time over social websites every day.

2. Improved Resident Retention

The platform of social networks can easily be used to communicate and stay in contact with current residents. When you compliment or bring value to everyday online experience of your residents, they entrust you more and thus their chances of staying with you for long is improved.

3. Apt Advertising

Facebook and other social network platforms are a great medium to reach out to new prospects. Sponsored stories and promoted posts are one of the smartest ways to get into notice of your target audiences; but, people are less likely to ignore what they see in their customized news feeds. So, if your budget is tight, skip the costly sidebar ad alternatives.

Ensuring Best ROI through Facebook

As for any other type of investment, the ROI through Facebook too depends on specific objectives of using it. For each individual or company, the parameters of measuring the ROI over Facebook can be different. For that matter of fact, number of people who like your Facebook page is not the correct measurement of successful drive through. Numerous factors like positive lead generation and actual business turned around from Facebook are more important factors to measure ROI through Facebook.

According to many experienced property management firms using Facebook – companies and individuals should at least wait for a year before expecting great results from the online mediums like Facebook or other social platforms. The most valuable aspect should however be that it helps getting in social connect with your current and future clients.

The author has an immense knowledge on property management. Know more about rental property management related info in his website.

Total Views: 75Word Count: 438See All articles From Author

Real Estate and Foreclosure Articles

1. Real Estate In Redlands California Helps In Buying And Selling Houses
Author: Vikram Kumar

2. Find The Best Assistance From Keller Williams Redlands California Regarding Sale Of Houses
Author: Vikram Kumar

3. Buying And Selling Homes Made Easy With Realtor In Redlands California
Author: Vikram Kumar

4. Redlands Investment Property: Just The Way You Want It!
Author: Vikram Kumar

5. The Best Real Estate Agent In Redlands, California
Author: Vikram Kumar

6. Tata Value Homes Sector 150 Noida
Author: Tata Housing Noida Sector 150

7. Real Estate Agents In Redlands California Help You In Relocation
Author: Vikram Kumar

8. Factors To Consider When Calculating Arv For A Fix And Flip
Author: WalnutFinance

9. Luxury Home Designs Sydney- The Best Home Design Company
Author: Leila Adam

10. Finding A Down Payment For Your Real Estate Investment
Author: WalnutFinance

11. Ajnara Group – Luxury Housing Developers
Author: Nandini

12. How To Find Best Realtors In Cape Cod Massachusetts
Author: Robert Jackman

13. Gaur Siddhartham Excellent Connectivity Facility
Author: Amit Sharma

14. Deferred Payment Has Been The Latest Trend Attracting Prospective Buyers To Maradu. In All Of Kochi
Author: Tripti

15. Deen Dayal Jan Awas Yojana (ddjay) Affordable Housing Scheme
Author: gaurav seth


Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: