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A Twist On A Classic - Ray-ban’s Aviators

By Author: Rupa Aggarwal
Total Articles: 21

One of the most fashion-forward brands, Ray-Ban has been instrumental in spearheading the popularity of celebrity culture in all of its products. The brand has derived style cues from the rock and roll culture and has infused those attributes into its range of fashionable products. The inspiration for Ray-Ban’s style started from the 1930’s when plenty of US Air force pilots were frequently complaining of the sun’s glare affecting their vision and therefore, large, green shades were introduced to cut out the glare. And that’s precisely how the Ray-Ban was born.

The sale for these anti-glare eyewear accessories sprung on sale by the year 1937 and before they knew it, the style had caught up with the rest of the public and most individuals of that decade were seen sporting aviators of different shapes and sizes. By the 1940’s, Ray-Ban had switched from military function to pop culture, in its style and yet managed to retain its classic edge in its aviator range of shades.

In the 1950’s the Ray-Ban Wayfarer became an instantly recognizable fashion accessory among sunglass wearers and that's precisely how the Ray-Ban Wayfarer model was launched in 1952. In the year 1953, Ray-Ban introduced the popular Signet sunglasses that featured gold or silver frames and horizontal bands at the nose bridge, front corners, and ear stems. Thiswas the classic Ray Ban Aviators that has managed to stay on top till date. In the 1960’s, the catalog had expanded to fifty by 1969 - including styles for men, women and children and by the 1970’s two models, namely the the Ray-Ban Vagabond and Ray-Ban Stateside were launched. The 1990’s ushered in a renaissance for Ray-Ban aviators and in the year 1999, the esteemed Luxottica Group acquired the Bausch & Lomb frames business, including the brands such as Ray-Ban, Arnette, Killer-Loop Eyewear and REVO.

Be it celebrities, movie stars and famous people, Ray-Ban has been one brand that has appealed to almost everyone. With technology being the driving force of the brand, Sunglasses continues to develop new models for the future. A noteworthy fact is that the incorporation of LiteForce, a cutting-edge material, has simultaneously produced solutions for the automobile, aerospace, electronics, and medical industries. For the iconic Ray-Ban Aviator model, LiteForce material offers the same degree of strength as compared to a traditional frame and even lends greater flexibility, making it a must-have pair. In fact, Ray Ban important features such as durability and robustness will continue to rule for the next 75 years.

Online shopping is a viable choice for most individuals who prefer to invest in Ray-Ban aviators and the best part is that it saves time and offers easy payment options such as cash on delivery and net banking. Choose from a range of frame colors, lens colors and lens technology, under Ray-Ban aviators.

Rupa Aggarwal is a Famous writer here i am explaining about Ray Ban important features such as durability and robustness will continue to rule for the next 75 years. Ray Ban sunglasses has been one brand that has appealed to almost everyone. Ray Ban aviators Online shopping is a viable choice for most individuals who prefer to invest

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