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The Best Ways To Leverage Outside Things For Internet Business PromotionsBy Expert Author: Bronwyn Hopman
If your online marketing seems to be stale or even not producing what you envisioned, then it becomes imperative to take bold action. Sometimes desperation really is the mother of invention, and sometimes you just have to do what you think may work. There is nothing wrong with that, and more often than not you will prevail. This is why you need to keep an open mind and be okay with trying things other people won't try. Your openness to taking a chance can pan out quite well for you.
Long before the Internet became popular, the only option was offline marketing. Because it wasn't called "offline" then it was called "direct response" advertising and marketing. You should borrow from those techniques and create a multi-faceted campaign that incorporates everything from your sales or squeeze page to Facebook to making videos. Drive traffic, for example, through a Facebook page that contains both video and text based content. Why not try to build a separate feeder website that you can use like a video website. Then you either send them to your main site or even a squeeze page. Think about putting more marketing into your lead generation. You can do this by selling the giveaway and benefits you list to generate leads to also build your list.
Creating videos is a really good way to promote your business. But first you need to find niches that are actually reasonably close to what it is that you are doing. Once you've made your videos, you'll tag them using the keywords from the other niches that are out there. Your video title will also borrow from that using the same reasoning. So what you have just done is effectively expanded your reach potential. If you can find videos with high views, then make your titles a little bit similar so you can benefit from the search volume at Youtube. Because it is all very closely related, you won't be doing anything that is underhanded or devious.
So many affiliate marketers blow off video and that's a major mistake. It's possible that they are just too lazy to create videos and that's why they lose out on so much marketing power. We've all seen review websites--they are quite effective when they are done well. Sure the site will have some textual content but the majority of the content will be featured in the video. What you will be doing is creating video reviews of the products and services that you are trying to sell. You can also make presell videos which are totally different from the reviews. If you are not familiar with preselling or how to do it well, then you need to learn. Presell marketing isn't that hard to understand or to learn but you should know exactly how to approach it. It isn't hard to see that most online marketers are simply doing the same things that other online marketers have done before them. Still, most are encouraged to try not to simply "reinvent the wheel." That is all fine and good, but you should listen to the beat of your own drum once in a while. Don't hold back from trying something new or doing experiments now and then, even when they seem weird.
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