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Online Reputation Management Services Offering Cleanup For ClientsBy Expert Author: Steve B
Upon hiring a reputation management company many clients will be pleasantly surprised by the aggressiveness within which the firm attacks problems. Once considered a little bit too much in terms of how they approached resolving negative reviews for some people, the average reputation management company has continued to succeed because customers are starting to become aware that the environment has changed and malicious postings are also a business that needs to be curtailed if one is to recover their reputation.
Many Online Reputation Management Servicesoffer to remove negative reviews as a key part of the services that they provide clients. In a perfect world, complaining on your behalf would be much easier than it is today. Because many websites have rules that govern postings, they are loathe to remove negative postings unless they can be absolutely certain that they are not going to get sued for stepping on the rights of the person who posted it. Because of that, it is true that online reputation management companies act in an aggressive fashion towards websites that are publishing offending comments about their clients. On the other hand, would you want to hire someone who wasn't committed to getting malicious information about you removed?
For the reputation manager, results equate to negating or to remove Negative Reviews. Getting there legally is the only other consideration. For your peace of mind it should actually be somewhat of a relief to know that someone is out there playing on your team.
In addition, a lot of the strategies used by reputation managers are quite effective without being offensive to anyone. Consider someone who posts a negative and untrue comment about you in an online forum that features the last few messages on the main page. Flooding that message thread with either positive or unrelated comments will knock the negative comment off the main page and the overall visibility of the negativity will dissipate within hours instead of days. Moreover, if someone tries to come back and revive the negativity, they will be answered in the same fashion until they are dissuaded from posting on that particular forum.
It certainly sounds like a positive approach to clearing comments that would otherwise be tied up in legal discussions between your Online Reputation Management Services manager and the website that posted the negative comments. Another positive is that if you do have people posting comments that affect your reputation and they are false, you have an ally that will have an accurate history of the activity that they took on your behalf. If you then decide to sue the website or person that published the negative comments, you will have a stronger case from an evidence standpoint.
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