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Correct Seo Approaches For Top Website Positioning

By Expert Author: Irving Calderone

Many people, I am sure remember the quotation from the movie Field of Dreams saying "If you build it they will come", It may be just before some of your times, but that quote was massive back in the day. And a while ago the same was true of websites, now things are significantly different. Once more that is how things had previously been, now in order to get the special attention of the search engines and also get top search engine placement you need to think about executing proper search engine optimization.

In this article we are going to cover a few search engine optimization strategies that you actually should use. Website Positioning can be split into two separate possibilities. There is on page SEO as well as off page SEO. On page SEO is when you create your web pages so the search engines really like them and therefore give you more desirable rankings in the search engine results. Off page Website seo is the process of building backlinks on other sites that point back to your site. This will also help to boost your position in the serps.

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When it involves the on page seo, there are a number of things you have to do. You need to select the keywords and search terms you want your site to get ranking for. For this situation we are going to imagine you have a weight loss blog and your creating a new post and you would like to rank for the term "Weight Loss Made Easy". The main thing to accomplish is to use this key phrase as the title for that webpage, the search engines love this. The first sentence of your page should also have the keyword targeted phrase included in the wording. Some people today are unable to make the key phrase phrase fit in to the first sentence and still make it read properly. If so make sure it is in the subsequent sentence.

While you are writing the content for the rest of the webpage you will want to insert the keyword phrase once for every 75 to 100 words of the content. So if the page itself has 7 or 8 paragraphs this expression should be in a minimum of 4 paragraphs. You will furthermore want to make sure that the keyword phrase is also somewhere in the very last paragraph of the article.

OK now that the content is optimized it is time to do your off page search engine optimization. All you have to do is to start building links for that page. Additionally you want to make sure that the links your building use your keyword phrase as the anchor text for the one way links. So when folks click on that phrase they are brought to your web site. When search engines like yahoo see a lot of links pointing from many other websites to your site, and they are making use of targeted text links, the search engines finally end up providing you with better rankings for those keywords.

Article marketing is the easiest and best way to get started building these sorts of links. All you do is to create a different article on the same topic and include a keyword targeted link in the article. Then you submit these articles to as many article sites and other sites that will publish your content articles as you can find. Each time the article is published you receive a link pointing back to your website.

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