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Hyundai Wins Intellichoice "best Popular Brand" Certified Pre-owned AwardBy Expert Author: Amy Dacosta
For the third year in a row, Hyundai has been honored with the Best Popular Brand Award by IntelliChoice. This honor continues to ensure what car buyers already know; they will get the best overall value with a Hyundai vehicle from the carmakers exceptional lineup. Part of this has to do with the fact that Hyundai drivers are now protected with 'America's Best Warranty' by Hyundai, giving their drivers the 'Best Certified Pre-Owned Program' in America now. These are big promises to be made by any brand, but Hyundai has their continuous streak of awards from year to year to back their words up.
With the programs that Hyundai offers its consumers, it's no wonder why the brand continues to perform on top, even against its biggest rivals. The brand stands out with its Pre-Owned program that gives drivers an excellent warranty they can feel assured with. Finding a pre-owned vehicle can be a stress for anyone in the market to buy one, but those who go through Hyundai's program can worry less when they're behind the wheel of a previously owned Hyundai vehicle. Buyers get a 100% inspection score plus dealer compliance and several financing incentives. But those aren't the only features that come with their program; Hyundai drivers also get reimbursement of costs for a rental car should their vehicle ever need repairs. A 150-point inspection, powertrain warranty that includes 100,000 miles over a 10 year period, Carfax history report on their vehicle and trip interruption benefits are also included. And, as if that wasn't enough to ensure Hyundai had the best Pre-Owned program among other automakers, Hyundai even gives new drivers M satellite radio for 90-days free of charge. Even without the free radio, this combination of offers in one program is extremely beneficial to both the dealer and the buyer.
Hyundai isn't just winning awards for the excellent service and programs they're providing to their customers, they're also gaining more and more customers as people realize Hyundai offers the best Pre-Owned program to go along with a pre-owned vehicle they'll feel good about buying and owning. Hyundai has seen a growth of 70% in customers who have bought their certified pre-owned vehicles within the last three years as the automaker started its winning streak with IntelliChoice.
When an automaker wins an award from IntelliChoice, you know it means something substantial because of the process the Motor Trend Automotive Group uses to assess the programs. The warranty, types of inspections that vehicles are put through, verification reports, any special financing offered if applicable, any kind of roadside assistance offered, and several other factors that determine which automaker currently offers the best pre-owned program. And in this case, as the two years prior, Hyundai has held that spot for providing the best program to pre-owned vehicle drivers.
Dave Zuchowski, who's the executive vice president in sales for the automaker, gave a statement saying that "At Hyundai, we make every effort to ensure our vehicles surpass customer expectations and this philosophy extends to pre-owned models. This award is proof that our customers shop with confidence knowing we offer most competitive warranty and certified Pre-Owned program in the industry." Not many automakers can make claims about being the best or offering the best pre-owned vehicles and the best pre-owned warranties and programs to go along with those pre-owned vehicles in the industry and actually have the awards to back up their claims. "New car buyers know that Hyundai offers the best overall value in the industry with a tremendous quality lineup and 'America's Best Warranty' which has now translated to leadership in the pre-owned market for three consecutive years." Dave also said earlier in the same statement about Hyundai, once again, winning IntelliChoice Best Popular Brand award for the third year in a row now.
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