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Sustainable Development

By Expert Author: kalpesh kumar

Due to the current global environmental crisis we are facing, everyone is aware of the need to be proactive in protecting our fragile ecosystem and biosphere. One of the key ways to do is to practice green living, sustainable farming, water conservation and soil conservation. Collectively these methods are called sustainable development.

Many business organizations are acutely aware of the need to help the society and the economically weaker sections of the society to live better lives. In an effort to live up to its corporate responsibility following the examples of pioneering social engineers like the Tata’s and Birla’s who set up great institutions like TIFR and BITS, Wipro has set up Wipro Cares, which is involved in many socio-economic projects across the country, bringing education, primary health care, clean water and other much needed help to villages around surrounding its factories in many rural areas.

In the year 2011-12, Wipro Cares, working with 16 other NGOs in different parts of the country, facilitated primary health care to 45,000 people by setting up OPDs and mobile clinics, in the backward areas in Andhra Pradesh, Maharashtra and Karnataka.

Through its educational drive programs, Wipro Cares managed to bring education to 71500 children across six cities and one village, in an effort to empower the economically weaker sections of the society. Wipro firmly believes in the power of education, and is committed to bring sustainable economic development to the weaker sections of our society.

In rural areas of the Southern states, where drought is a constant threat and water is scarce, the villages are engaged in a constant battle for survival. Wipro Cares has helped to plant trees in these areas, as a means of providing green cover, improving ground water reserves and to help generate sustainable income.

In the disaster rehabilitation arm of the project, Wipro has helped to build 500+ houses for the victims of floods in the Koppal and Yadgir districts in North Karnataka. The project has helped to set up Bihar Floods Project to help in the state, and also helped to collect donations for the Japanese disaster in March 2011. The collection was handed over to Aashinaga, an NGO providing children with educational and emotional help.

Currently Wipro Cares has eight chapters in cities like Bangalore, Chennai, Mumbai, Kolkata, Pune, Hyderabad, Kochi and the NCR, through which blood donation drives, book collection drives, eye donation drives and Joy of Giving campaigns are held.

Organizations like Wipro are doing yeoman service to the community and our environment through its commitment to sustainable development policies, by educating our children on the need to practice green living and natural and organic farming methods,


Get more information on: Sustainable Development & Sustainable Economic Development

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