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Infinity Jewellery Opens A New Workshop In Italy

By Expert Author: Tom Adword


Infinity Jewellery London has been gaining its popularity over the last 15 years for its craftsmanship of its jewellery collections. The London workshop has been coping with the high demand of manufactured jewellery always delivering the highest quality standards for each product. With the increasing popularity in online shopping even for the most expensive purchases, buying jewellery over the internet has become a normal practice but this hasn’t changed the customer’s vision of having still the best quality products.


Infinity Jewellery London has become a port of call for many European countries where a refined taste, a search for details and the guarantee that the materials used are above any disputed conflict are the priority list when shopping. Germany is among the European countries where a strong customer base visit and shop regularly online appreciating the minimal and elegant designs available.


Even the more traditional Spain or Italy, where ten years ago it would have been unthinkable of buying jewellery through a website, now they became more confident in placing their trust and their money at Infinity Jewellery London, thanks to the speed of delivery and safe check out. Latvia is a new fan of the website and requests of jewellery are coming through the website constantly.


For this reason Infinity Jewellery London has looked at new premises in order to add a new workshop on the continent so that the workshop in Hatton Garden could deal with the high volume of orders without compromising on the quality. Rather than heading off to some extra European destination, where manpower is cheaper, the company reached the decision to open up a new workshop in Italy.


For centuries Italy has been at the top of the goldsmith’s craft with famous artists like Benvenuto Cellini working at the bench creating exquisite and precious works. Italy is dotted all over its length with schools where the teaching of the goldsmith art is still strong and the classes are full of youngsters, eager to learn a craft that it will allow them to work all over the world. Infinity Jewellery London reckoned that a country where this art is still taught at high levels and where the regulations are strict regarding hallmarking and the use of materials with not harmful substances would have been the right place where to open a second workshop dealing with the high demand from countries in the South of Europe.


It is important for Infinity Jewellery London to maintain always a great standard of craftsmanship especially when thinking about the finishing of a piece of jewellery. The setting of diamonds has to be strong so that no stones will fall off and the quality of the setting has to be perfect to ensure that claws are not going to scratch garments.


Stone setters in Italy are highly trained as well as everyone else involved in a workshop and their skills match the ones that are so important in United Kingdom where the art of goldsmith has been present for centuries. Check online at www.infinity-jewellery.com and buy with the confidence that your piece of jewellery has been crafted by the best goldsmiths around.

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