123ArticleOnline Logo
Welcome to 123ArticleOnline.com!

ALL >> Internet-Marketing >> View Article

The (growing) Influence Of Google+

By Author: Henry S Williams
Total Articles: 12

Many of us follow our favorite brands & local businesses on Twitter and take advantage of offers & promotions through Facebook, but what about Google+? In the past, if someone were to mention Google+ as a social platform, it probably went something like this:

“Google+ is a ghost town; it’ll never catch on!”

That statement could not be more false. While many people think of Google as just a search engine, Google has made some dramatic changes to the platform. These dramatic changes include some key integration updates with its Maps product, which has produced the Google+ Local pages. Think of these pages as a one-stop shop for your brand: they act as dealerships’ social profiles, displaying directions and reviews as well as the latest offers.

This growing influence isn’t just hearsay. Our local search reports show the impact of having a verified Google+ listing: calls to our clients’ stores dramatically increase. This is because the phone number embedded within the first page of your Google search is pulled from your verified Google+ listing, as well as the reviews, the photos, the address, the ratings, and so on. Thus, Google+ is a way of authenticating your online presence.

Think about a customer looking for your store, or a store like yours in their area. If they are looking for immediate results or direct contact with you, they are going to type in their search query and when your local search ranking comes up, they are more likely to click on this, than other websites.

Google+ Local pages are a must-have for any small business or brand trying to increase its visibility and reach on search engines. After optimizing a Google+ Local page for a client, the results are extraordinary. Here’s why:

- Optimized tags and description give the verified page increased credibility.

- Social posts increase the SEO value of the page, allowing for greater reach.

- Responses to Google+ reviews give customers a sense of value and community.

- The verified checkmark and professional creative images give viewers a feeling of validation.

In a land of numerous review websites, people trust Google. They trust it for their email, they trust it to connect with friends, and they trust it to bring them the most relevant information when they search. So now is a better time than ever to make sure your Google+ listing is relevant, updated and delivers them everything they are looking for.

Search Optics Inc. is a leader in digital marketing solutions for the automotive industry. Search Optics’ automotive digital marketing services include custom websites, search engine optimization, paid search and mobile solutions that generate leads which result in sales opportunities. Search Optics specializes in car dealer marketing and automotive SEO services.

Total Views: 89Word Count: 447See All articles From Author

Internet Marketing Articles

1. 3 Ways To Improve The Seo Position Of An E-commerce Site
Author: Mouzzam Jafri

2. Double Your Real-estate Online Sales In India Using Online Marketing Strategies
Author: Hrishikesh Deshmukh

3. Pofi Technologies-digital Marketing Company
Author: Peterjohnpofi

4. A Social Media Branding Agency Increases Fan Following
Author: Hemant Jadhav

5. 5 Steps To Optimize Twitter Ads To Boost Roi
Author: Vincent Bryan

6. Time To Focus On Pricing-repricing Strategy For Your Amazon Store
Author: Evantage Store

7. Erp Systems: Helping Business Organizations To Operate In An Efficient Manner
Author: sonu aggrawal

8. Grab Some Tips To Develop An Seo Friendly Website Design To Boost Your Business
Author: Mario Sazos

9. Internet Marketing Company – Story On The Start Of Digitalseed In India
Author: Hrishikesh Deshmukh

10. How To Buy Whyral Tokens?
Author: Whyral Network

11. How To Install Mcafee Antivirus In Pc & Laptop
Author: harry jan

12. Reasons Why Seo Company Must Be Hired Rather Than In House Teams
Author: Hemant Jadhav

13. Online Reputation Management Services Maintains Your Business Character
Author: Hemant Jadhav

14. Online Reputation And Significance In A Broader Prospect
Author: Rahul Kumar

15. 4 Amazing Tips On Content Marketing For Small Businesses
Author: Rosario Berry

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: