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The Usefulness Of Social Media Websites

By Expert Author: Marvin Wyatt

Plenty of social networking web sites exist these days, with Facebook and Twitter being the most widely used platforms. These two platforms became available to users throughout the world in 2006, but they were not the first the first social media websites. The first recognizable social media site, Six Degrees, appeared in 1997, about the same time blogging websites were created. Six Degrees was then superseded by more successful social networking websites which include LinkedIn, Friendster and its clone, MySpace, in 2003. A year after, Flickr, an image hosting site, and Digg, a social news website, were created. Websites like Tumblr, Spotify, Foursquare and Pinterest were introduced years after to cater to specific niches in the social networking community.

Facebook and Twitter have gotten so significantly integrated with our lives due to their numerous . Besides connecting you to buddies and family, both websites also offer breaking news and allow you to learn more about a certain subject. They let you keep tabs on celebrities and brands and interact with people who share your hobbies. Social networking websites also serve as very powerful tools that businesses use to interact with customers and produce revenue growth. Essentially, social networking has become the new form of word-of-mouth marketing and businesses that do not take advantage of it will lose customers to businesses that do.

Although Facebook is without a doubt a really useful platform, its usage is beginning to wane, particularly among younger consumers. On the other hand, the number of consumers who are utilizing Twitter continues to rise and this is why many companies are investing time, effort, and money in order to increase their Twitter followers.

The more individuals are speaking favorably about you on Twitter, the more reliable your organization seems. Increasing your following and inviting more people to re-tweet your posts will help you make the necessary buzz for your organization. There are services on the internet which permit you to buy re-tweets or followers. Intertwitter is one of them. While such services are handy, the best way to grow your following is still to send quality tweets often. People will review your most recent tweets to ascertain if you are worth following, so try to send out no less than one post each day. You can share a bit of advice, post a photograph, interesting news, and links. Tweeting various multimedia will make your tweets more fun to follow. To encourage people to follow and talk about you, experts advise that 80% of your Twitter activity has to be about your followers and only 20% should be about promoting yourself.


Facebook and Twitter are the two most popular social media platforms. Having a strong presence in both platforms will help you engage customers, build your brand, and drive revenue growth. For more detail about the usefulness of social media websites and Intertwitter, please visit here.

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