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Maximizing The Impact Of Diasporas - South African Social Network
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In the past decade, social networks have exploded across the world-wide-web. With the rise and fall of many networks over the past nine years we have developed a lot.
South African social network is truly on the rise. This was one of the key findings of the SA Social Media Landscape 2014. The most valuable finding, aside from the rise itself, was the extent to which social networks are being used on phones in South Africa. Community networking and immediately messaging applications are principal in downloads for smart phones and tablets. It is allowing users to connect with friends and other users within their friends' networks and acquired over 3 Million users in the first few months. Similar to six degrees of separation, individuals could connect with those in extended networks as well as their own. Friends could post testimonials on walls, send messages and share photos. Unfortunately, with the growing popularity of other social networks and lack of flexibility and innovation, Fraudsters are went into a steep decline and now exists as like a social gaming site.
It does not distinguish along the kind of platforms whereby users access those social groups. Social Media Landscape report has been revealed at a briefing in Johannesburg. Now it seems its back to the youth, as the fastest growing age group is 23-26 years old. Very fewer are considering using specialist agencies to manage diaspora social network. The primary reason brands use social media is that it is a core part of the marketing campaign the study says. The primary reason was that it is an effective PR channel, as voted respondents.” 'Open Graph' and mobile phones enabling users to be connected and post updates from anywhere and everywhere.
It currently has over 600 million users across the globe and doesn't seem to be going anywhere soon. . New kid on the block, Diaspora, which launched September 2010, allows its users to create 'aspects', groups of specified connections or friends. This gives the users control over what and whom they share their information, photos and stories with. Diaspora's main focus is privacy within the social networking sphere. Does this mean that we can expect to see advertising budgets for traditional media fall due to this? Currently in development is the latest diaspora social media upstart; they feel that there should be other alternatives than Facebook. Privacy is one of their main focuses as well as making sure that advertisers do not rule the roost. It believes that these networks should be transparent on how information is shared rather than for data capture for marketing purposes behind the scene. Altly is allowing those curious to pre-reserve a username prior to their impending launch. Social networks have become second nature to our lifestyles. How will they change and evolve over the next decennary we’ll just have to wait and see. That means that it’s not a case of transfer budget but exteriorly add budget.
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