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Role Of Web Directories In Getting Traffic To Your Site

By Expert Author: Ray Smilgius

Businessmen are always looking for new ideas to promote their business. They use different modes to expand their business. They want more number of clients. To do this they give advertisements in newspapers, paper printing directory, radio, television or hoardings on roadside.
Nowadays internet is used by businessmen as a tool to promote their business. There is tough competition in internet world also. Users generally look for information in search engines. But there is one another mode of promoting business which is web directory. Web directory is a website which consists of other websites in it. Advertisement in newspaper is very less. It also requires some amount to be paid .Amount paid is according to number of words. Also if there is some misprinting error it cannot be changed unless advertisement is given again. Advertisement in radio is also very short and is displayed only for particular period of time. Similarly in television, advertisement is shown for very short period of time and users usually skip advertisements as they are interested in other programmes. So, they change channels during advertisements. Some businessmen put up hoardings on roadsides but they also contain less information and they are easily washed away by natural calamities such as rain etc.
Web directory is much cheaper than these modes of advertisements .Information is displayed in much larger scale. Web directories are of three kinds:-free directory, paid directory and niche directory. Free directories are those which do not charge any amount from you to put your website in web directory. But information is displayed after some time usually it can take six months. It is beneficial for those businessmen who do not want to spend any amount in advertisement of their company. Paid directories are those which require some amount to be paid to display information. The information can be displayed within a day or a week. . Niche directories are those which contain information only about a particular category. Web directories are different than search engines. Search engines display list of sites according to text typed by the user whereas in web directories users just have to click on the site they require. Web directory brings a lot amount of traffic to your site. Businessmen need to see which web directory is famous so that more number of users can get access to their website. It increases number of clients. There are number of internet directories which are edited by people and maintained by editors who decide whether or not to add the link to the directory.
Web directories submission is one of easiest ways to build links on internet. Businessmen build links because they want high page rank in search engines. There are plenty of web directories on the internet .There is a proper method of submission of your websites in web directories. Every web directory has its own rules .A web directory may ask you your name, e mail, URL, description and title of your website. You should choose web directory which has high page rank so that you get more traffic and hence more number of clients.


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