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Get To Know Why Responsive Web Designs Are Trending These Days

By Expert Author: jessica martin

Having a responsive website design will help you in remaining ahead of your competitors. You can enjoy higher conversion rates, better visibility, more traffic to your site besides cutting down on website maintenance and web development cost.

Amidst such scenario, lots of companies worldwide have already revamped their website with 'responsive' theme. Going responsive clearly indicates development of website that can be easily accessed on any device and any screen size. It is purposely done to ensure that the website can cater various types of user preferences be it a laptop, desktop, or Smartphone and tablets.

Why is responsive web design a trendsetter these days?
•Visuals remain the same irrespective of the screen size of different devices
•No need for different websites for different devices and one can skip on to many redirects
•Easy development of updates
•Enhances brand credibility and identity
•Can be viewed on mobile phones with resolutions of 800x600, 1024x768 and 1920x1080 pixels
•Offers flexibility in maintaining a uniform look for various devices
•Helps in elevating search engine optimization
•Guaranteed simple navigation for smallest to largest sizes of screens.

As per Gartner predictions, over 50 percent of online sales are likely to be generated through mobile and social platforms by the end of 2015. This is why more number of online companies is looking to go mobile and eyeing on latest trends for attaining greater business prospects in coming years. In fact, use of responsive designs has already proved beneficial for a number of companies across different business verticals. As per research based estimation, it is evident that 84 percent of business growth is experienced by more than 26 percent of small businesses.

How responsive websites work?

Responsive websites work on the basis of media queries generally executed when various types of devices or screen resolutions are used for accessing a site. The grids, images and interface automatically get fitted to the required screen size after determination of the type of device in use.

Why go for responsive designs?

Online business websites should be efficient in converting viewers into customers. With the number of technical advancements and new innovations, several website design services and latest designing trends have been introduced in 2013. Responsive web designs are the most incipient web designs feted by expert web designers.

The nifty feature of this design is that it is completely compatible with various screen sizes and dimensions. It helps in delivering total content and website image on devices like iPads, laptops, tablets and cell phones etc, without cropping.

Whether you are a business owner or a web development company, it is impertinent to keep up with the latest web trends to enhance your business or your clients’ business prospects. The growth of tablet and Smartphone has created the necessity to switch to responsive web design services to deliver the same content on various devices. This helps visitors in accessing or browsing the required website without having to download any particular application or any specific mobile version of the website.

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