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Start Making A Name For Yourself - Self-publish Your Work

By Expert Author: Dennis Russell

It's a dream almost anyone who's had a hand in writing has ever had: to sell a book, maybe a million or two. That dream becomes exponentially greater when incredible stories of newly published authors ignite further hope. Incredible stories of wildly successful authors like J.K. Rowling ("Harry Potter" series) and E.L. James ("Fifty Shades of Grey" fame) can be very encouraging and give you hope that, someday, you will also be able to share your own stories or ideas to readers of the world. But aside from maybe considering changing your first name to mere letters (J.K., E.L., maybe it isn't a coincidence they're both successful), you'll need to know how to market a book today to transition from writer to widely read author.
Writers who wanted to get published used to send queries-hundreds, even-to various publishing houses. The process can be fairly difficult especially if the publishing house only accepts solicited manuscripts, meaning you'll need to be asked by an in-house editor to send your book. If your query doesn't capture their attention enough to ask for your manuscript, you move on to the next. A lot of writers start out with fire in their bellies only to end up burnt out after a series of rejection letters. Here's a bit of perspective: William Golding got 20 rejection letters before "Lord of the Flies" was published; William Saroyan got 7,000 rejection letters before selling his first short story and winning the Pulitzer Prize for Drama, and "Chicken Soup for the Soul" got 134 rejection letters before selling millions. So the key element to getting read by millions is to never give up - and consider self-publishing and marketing your book.
You can start by having web presence through a website or a blog and through social media channels. Websites that work not only drive plenty of traffic but also convert traffic into buyers - buyers of your book. Your website should be designed and engineered not just for any kind of visitor; it should be able to entice your target market. From sci-fi to inspirational, from erotic literature to self-help, your website has to entice your ideal readers so that they not only end up buying your books, but they'll also spread the word about it. And word-of-mouth, which is one of the more highly effective and economical forms of marketing, is done through social media sites in today's digital age.
You might think it easy to be seen and be read on Facebook, Twitter, LinkedIn, Google+, and Pinterest. But gaining success with these social media sites takes enormous dedication, web-savvy, and experience. Luckily, you can look into getting professional advice from an expert in social media marketing for authors. You'll want to choose online marketing strategists who have had enormous success with their own books, who have been in the industry for a long time, and who have social media pages of their own that receive impressive traffic. This will indicate their level of expertise in taking you from writer to widely read author.
Every writer has experienced rejection and struggle before making it big in the best-selling list. J.K. Rowling got rejected by 12 publishing houses before her "Harry Potter" series got huge and E.L. James self-published "Fifty Shades of Grey" before it got picked up by Vintage. So buck up and get to work on your literary masterpiece and self-publishit because someone somewhere wants to read it. Go into indie publishing. Use the Internet to market your book. And heed the wisdom of an online marketing strategist for authors today.

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