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Characteristics Of Promising And Successful Self-published Authors

By Expert Author: Kevin Taylor

Exposure is a name game played by aspiring writers to someday, achieve success in their writing career. Whether you, write for pleasure or for profit, determination should be present in order for you to take a higher place. Somehow, this is better said than done for those who easily give up.
The Beginning
Every self-published author is destined to find his own way to get his name out to the reading public, ensuring his masterwork is read, and that his restless hours of trying to finish the book won't be wasted. Traditionally, authors would start looking for book publishers specializing in printing the particular genre of their books. Some might be so lucky enough to have their books capture the publishing's interest that fast, while some, after trying for several times, would remain disappointed. In most cases, repetitive refutations of manuscripts happen when authors submit their books to publishers and publishing industries not specializing in printing their masterworks' specific genre. This is how traditional publishing works.
Switching to Digital
Today, the value of traditional publishing has gradually faded among readers because of increasing Internet usage. More people have switched to reading digital books as they have now entered the mainstream digital world. Consequently, publishing industries are turning an eye to the flourishing business of digital publishing. Self-published authors are offered low-cost digital marketing services and publishing tools for their books. Tens of thousands of writers are taking advantage of these services. BookWhirl.com for instance has provided its marketing services for self-published authors in the form of publishing tools, such as the design, formatting, illustration and the Ala Carte services.
"My self-published e-books have done very well - much better than I expected, and better, really, than I ever did in print. I've sold well over a million digital copies so far." -- Michael Prescott, a successful self-published author, who finds his success at online publishing industry.
The Willpower
Each year, hundred thousands of books are published in the US. This shows that the number of book authors increases exponentially. This results in mounting competition among writers in the self-publishing industry. A self-motivation and a drive to compete are necessary in order for the author and the book to get a name in the industry. To start, an author might take into consideration online book marketing plans for his books, by which digital book marketing industries the world over would offer. The author should craft the brand for his book, know its significance to the readers, and define his target audience so that he will know where to begin. To craft a book brand means to envision the possible responses by the readers. Hence, it is a way the author wants his books to influence the emotions of the readers towards the book through its images, colors, and words.
Competition Analysis
Do you have what it takes? Then, this is your call because in the world of competition, authors need to analyze every single thing, from the genre of the book, the target audience, the people they are working with for the promotion of their books, and the kind of responses they will receive the first time their books gain exposure. Among the many ways successful self-published authors have done as part of their analysis is the creation of clever advertisement and blogs about them as authors and about their books. Advertisement online and blog creation should make sense and should be easy for the readers to understand.
Be Consistent
Successful self-published authors are consistent. When they're already there, they are not reluctant to pursue. Successful self-published authors started as a failure. The thing is that they have learned, tried again, chosen the right book marketing services for their books, and the right people to work with them.
To be on the ultimate path to success is to take time to make it worth your while. Stick with what you started for your books and don't get discouraged. Writing a book, self-publishing, marketing and publishing your book, and reaching out to the readers is just like any business where you have to invest your time and energy and soon you'll realize success is attainable after all.

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