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Finding The Best Autoresponder Service For Your Business OnlineBy Expert Author: Abe Cherian
When it comes to managing or automating your e-mail marketing, finding the best autoresponder service for the job might seem aunting at first.
There are a lot of choices on the market, some better know than others (and many having similar features), so how do you sift through the options and pick the right one?
Although it will really come down to YOUR specific needs, below is an outline of what to consider when choosing which e-mail marketing service to go with.
How Scalable Is The Pricing For Each Autoresponder Service Youíre Looking At?
Chances are this is one of the first things youíll look at when checking out each service.
Aside from any trials and the initial payment youíll have to make, the most important thing to look at is how much the service costs when your lists are stuffed with thousands of subscribers.
Will it be affordable enough that you can comfortably market to your lists without having to constantly send promotions just to cover the costs and make a profit?
Initial pricing for all the major autoresponder services is pretty close. But, as the number of subscribers increases, there are huge leaps in monthly charges.
To see a more simplified approach for pricing, check out this page.
Does The Autoresponder Service Have Solid Deliverability?
Even the best e-mail copy in the world wonít mean anything if it doesnít reach the inbox, right?
The truth about deliverability, is thereís no immediate way to tell how good it is for any particular company.
The first way you might be able to tell, is to read a few e-mail marketing service reviews and see if thereís any mention of one versus the other.
The other option is to see what the company has in place to guarantee deliverability is at its finest.
For example, on ListStream.Net, we:
A. Automatically remove unsubscribes and bounces so e-mails donít land in spam traps (which damages sender reputation) and also benefits you by improving conversions and making sure you donít pay for inactive subscribers.
B. Constantly monitor potential server issues by checking block lists, managing complaints, and maintaining great relationships with internet service providers (ISPís).
C. Prevent spammers from loading rented or scraped lists, by allowing double opt-in only.
Provide spam tools to let you know if your spam score is too high, and suggest changes you can make to improve at-risk messages.
What Does The Autoresponder Service Include In Your Account?
Every service includes the obvious stuff like sending unlimited broadcasts and autoresponders, creating unlimited lists and segments, and tracking tools.
But are there any extras?
Several services have extra features you can use, but they require an additional monthly cost.
One example thatís free for ListStream.Net users, is a landing page creator, which lets you easily build pages to capture leads and then hosts them for you.
Members also get access to a growing library of stock imagery and e-mail templates, so thereís less need to pay a lot of money for image licenses or development of your own templates.
For a full list of features, check out this page.
Is ListStream The Best Autoresponder Service For You?
Now that you know what to look for and a little more about ListStream, if youíre ready to streamline your e-mail marketing with everything mentioned above (and more), getting started is easy.
1. Click here to create your account.
2. Enter in your details.
3. Log in for immediate access.
ListStream.NET is the affordable solution for your list management software and email list management service. An Integrated suite of marketing tools, including autoresponders, email tracking tools, and landing page creator.
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