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Things To Look Out For When Hiring A Content Writer

By Expert Author: Philip Allen

In the online business arena, placing your business at the forefront and at the point where potential customers make their requests is a necessity in order to outperform the competition. This objective is achieved through search engine optimization. It involves developing quality written content and then delivering it to various websites on the internet, which in return establishes the business as a competent authority on the subject and drives up its search engine rankings.
Website content writers are hired to create and develop articles, forum posts, social media posts, blogs and website page content, in order to submit them to the relevant websites. Search engine algorithms then evaluate the content of these submissions and assign a ranking accordingly. However, the extent of the competition exists among website content writers too, with many of them resorting to spinning yarns about their "accomplishments" to potential employers. Here are a few fibs that you should look out for, which can help you spot an amateur website content writer -
* We'll get you on the best pay-per-click websites - Research has shown overwhelming evidence that people who use search engines click on the non-sponsored results the most. These organic results are due to efficient website content writers, requiring a one-time investment with the result paying for itself many times over.
* Our titles will attract everyone's attention - Ensure that the titles bear relevance to the content of the articles you have submitted and not random text. A quality title will be creative, use a keyword phrase and relate to the article well.
* No Social Networking - Many writing professionals turn down requests for social networking services, like forum posts, wall posts, blogging and tweets. However, a quality website writer will not only be able to deliver articles for submission to article directories, but will be able to create content required for SEO on these social media websites as well.
* We know all the tricks of the trade - Thanks to relentless developments in SEO protocol by all major search engines to counter black-hat or unethical SEO tactics, there are not any "tricks of the trade" which will give you miraculous SEO results. Well researched and well written content is the only way to safely promote your search engine rankings and generate potential business leads.
* We know exactly what your business needs - It is your business, so it is pretty obvious that you are the best judge of what your business needs. A quality website content writer will always understand your business and requirements in detail, before agreeing to customize their services to match them.
Getting an experienced and professional website content writer may seem like a larger investment initially, but the benefits are extremely cost-effective. Spotting the above lies can help you separate a quality content writer from an amateur, who can further harm your search engine optimization prospects.

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