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8 Key Points To Help You Chose A Design Agency Manchester
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If you are looking for a new design agency then the search can be quite daunting so we've put together a quick 10 point check list of what to look for:-
1. Previous Case Studies. The more the design agency understands about your specific market sector, your competitors and your objectives then the more well briefed they are to creating compelling campaigns (printed or web based), which will deliver exceptional results. Why not ask your design agency for information on recent projects that they have undertaken in your specific market sector.
2. References. Ask to see references from the Design Agency Manchester or even speak to previous customers who have commissioned them with work. Remember, testimonials count for a lot.
3. Price. Understanding how the marketing agencies Manchester that you have chosen budget and quote for their work is an important part of the process. Some design companies charge by an hourly rate which can work out expensive, especially if you keep changing the artwork. Others will charge on a job-by-job basis. Be clear on costs right from the start then there's no shocks later on.
4. Creativity. When choosing your new Design Agency Manchester, then creativity and a reputation to "think outside the box" can be important factors to consider. A really good design agency will have a team of creative's who will deliver imaginative, inspired marketing campaigns, whilst at the same time, uniquely differentiating these from your competition. After all there's no point in churning out marketing campaigns which look identical to your competitors. You need to "stand out from the crowd" and be counted, well that's our motto!
5. The Brief. A design agency worth its salt will ask you a lot of questions to determine the exact brief. They also should do some market research so that they have a clear understanding of your competitors and how they will "niche" your new marketing agency against your rivals.
6. Content is king! A well as having a compelling design you should have a well written and articulate marketing masterpiece, whether it's a brochure, leaflet or website that your having designed it's absolutely invaluable that you get the copy writing correct. Your copy should speak a thousand words to your customers and be written in the terminology that your audience and brand resonates with.
7. A good first impression. It's been said that first impressions are the ones that count. Indeed we often make our mind up about whether or not we like something or someone within the first couple of minutes. That's certainly true of anything that's been creatively designed.
8. Getting the Balance. An effective design agency will be naturally user focused, and will be able to balance the stunning visual designs it creates to support your brand against usability and accessibility, whilst at the same time delivering the right marketing message.
So why don't you hire one of the best design agencies Manchester has to offer by calling Lethal Marketing for an informal chat to see how we can help bring your creative ideas to life.
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