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How To Create Emails For Your Email Campaign That Makes Gurus

By Expert Author: Kevin Taylor

If you're struggling to write your e-mail campaign you can start using previously created articles to implement into your e-mail campaigns. This way, you're not going to be struggling for unique content when you've already created it. You may be thinking that your readers may have already read that article. This may be true, but it's highly unlikely. So here are the specific tips you can use for writing your e-mail campaigns.
Tip #1 Re-use Content
You have created hundreds and hundreds of articles, so more than likely you can get away with reusing content in your e-mail campaigns. What happens is users usually read only a few of your articles before they subscribe onto your list. Why not use some of the older articles that you created for the search engines for content?
Articles that work specifically well are how to, and tip style articles for your readers. It gives them something to consider in their own businesses to help them be more successful. This will allow you to build more trust and credibility as being industry expert in your niche.
Tip #2 Use Your E-Mails as Articles
The other way that we can do this is use previously created e-mails as articles. It's the opposite way of reproducing your article content for your e-mails. This way, you're killing two birds with one stone. You can use the e-mails as articles and help drive more traffic to your websites.
It's all about being clever with our time and resources to create the amount of content and traffic that we need to be successful online. If we can re-purpose your content in different ways that provides value, do it.
Tip #3 YouTube Videos
Another favourite of mine is creating YouTube videos that have hidden links. Use this directly into your e-mail campaigns that will allow your visitors to watch screenshot videos that you created on how to do a specific step. These usually work extremely well for users that need to set up a squeeze page, or some technical steps that are not easy to write about.
By using screen capture software we can develop an e-mails that offers amazing value for our readers. So invest time into learning screens capture software if you don't want to write out e-mail content.
There's multiple different ways that we can go about writing an e-mail campaign. Just be creative on the way that you want to portray the value for your readers. This could be by audio, video, or reproducing content, it all works.

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