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Need Advice On Article Marketing - Look No Further

By Expert Author: Jesse Simmons

Hi everyone, Chris here again.
Article marketing is without a doubt, one of, if not the best way to promote a product or service online, and it's becoming more popular than ever. A lot of businesses also like article marketing, because it provides a low-cost, easy way of promoting their products or services without seeming like they're trying to push the advertising too hard.
Tip: A call to action that is compelling and prompts people to act is essential, you should always include a call to action and place it at the bottom of each article.
Writing a great article isn't enough by itself. You need to let people know that you have written a great article, and that's where social media comes into. It stands to reason that if people like your article or blog about your article then, that means it will be getting read more often which leads to more visitors and hopefully more sales.
As always, providing your reader with useful high-quality information gives every customer something to look forward to reading. Most importantly these sorts of articles produced what we all want, repeat customers.
Tip: when you write your articles right in your own voice use the words that you use every day, whatever you do, don't use as your source a dictionary for almost every word that your writing. It will look fake, false, and people will know it.
There is a trap that new marketers fall into, which is sending out the same article over and over again. Please do not do this as it will backfire and end up biting you in the bum. Instead post to any number of the many different article directories that are available on the Internet today. Another tip is to not send the same article to different article directories. Nowadays, search engines can detect this technique, so change your writing up a bit, between each article directory.
Another great idea is to put a summary of the top of your article to entice people to read the whole lot. There are a couple of good ways to do this, you can make a really bold promise, which of course you're going to follow up on or you can ask an important question that you know the answer to. You will know if this is working, because if people are clicking on your article, that means the technique is working.
Tip: be very careful when you pick a topic on which to write, don't try writing about things that you don't know. It will show in your writing, and make you look like a dork. If you don't know about a topic and you really want to write about it, research it first. Also, never forget how hard it was when you first started.
Be original and be authentic also be as open with your readers as you possibly can. It goes without saying that being honest with your readers also helps build great relationships with them. Building good relationships with your readers also builds respect, and sets you up as an authoritative source on your topic.
Stick to your guns, make sure that whatever the content of your article is delivers exactly what your title, says the article is about. If your article is about how to make the world's greatest ham sandwich then make sure your content tells people how to make the world's greatest ham sandwich. If like this article, you are writing about great tips to help people write an article. Make sure you provide great tips to help people write an article.
Article Directories
when you write articles for submission to article directories, don't bother submitting to a hundred different article directories. Choose four or five good ones and submit your articles to these directories only.
Make sure you change each article, before you submit to each directory. This is where a high-quality, unique articles really stand out. By using high-quality unique articles, you will never have a submission knocked back. Plus, if you're using quality, article directories, your article stands a really good chance of being picked up by other readers and published on their sites. It also improves your chances of your site, gaining a higher ranking from the primary search engines.
Tip: remember, your opening and closing statements will have a great effect on your readers, you want your opening statement to draw your readers in and you want your closing statement to make your readers take some form of action, like clicking on a link.
Add at least one image, or preferably a video to your article. Images and videos make your article far more attractive for any reader or visitor. When you add an image to your article don't forget to put your keyword in Alt text tag of your image.
Tip: set yourself a target of a minimum of three articles per week. Ideally, one article per day is what you're aiming at, if you really want to succeed with article marketing.
Once you become proficient at article marketing, your skills can be in very high demand. You can actually start your own business and run a full business, just by writing articles for other people.

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