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The Importance Of Good Articles And Seo

By Expert Author: Henry Perry

Articles are quite similar to blog posts written about a specific topic related to your business, include web links to your business website and search engine optimization keywords. Good articles are ones with effective use of SEO keywords, good-quality fresh content and relevance to your business. Such articles can improve your website's ranking quite significantly with leading search engines, particularly Google, much more effectively than just building links.
The essentials of a good article are:
An interesting and catchy title
Nothing can attract an online visitor more than an appealing article title. Since the article title is the first thing that any reader sees, that is what makes that reader decide whether they would consider the content worth reading or not. While choosing your article title, summarize the most significant element of the entire article in it, giving a promise of the excellent information that will be gained if the readers continue reading.
For the best SEO, it is wise to incorporate the main keywords into the article title too.
Unique and new content
Since article writing is universally known as the best kind of SEO content, websites now contain thousands of online articles written about every possible subject. Due to this, new and fresh content about any subject is quite difficult to find. However, it is still possible to write about any given subject or topic with a new perspective, by connecting it to additional data or new research. This and other similar approaches can make your article very good, so that it meets the criteria for a good article.
Provide value
For an article to be considered good or even excellent, it should provide value to the reader. The value of an article is based on the lesson or information contained in it, which makes it practical and useful instead of simply being meaningless ramblings about any given topic. What can add further value to your content or article is the takeaway, the actionable knowledge which the readers can implement with no additional practice or research. As readers find good value in your article, and refer or share it with others, your writing will gain increased popularity among readers and search engines.
Use keywords naturally
One key mistake made by many article writers is keyword stuffing. Your keywords are definitely important for the article, yet the occurrence must be very natural. The content will not be read just by search engines, it is basically supposed to attract readers and online viewers. If they like one of your articles, they are likely to return to your website to read more content. Engaging and useful content will attract both, viewers and search engines. Writing SEO articles is definitely a challenging task, but some practice and experience in writing will result in selection of the best keywords and a good quality article that is SEO.

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