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Factors That Distinguish Academic Writing With Business Writing

By Author: Rony Sneijder
Total Articles: 9

It is true that all effective writing expresses something valuable to the readers by communicating an idea in a precise and clear way. But the notable thing is every type of writing differs from one another. For instance, if we compare academic writing with the SEO, technical or business writing, there is a huge difference. In terms of thought projection, choice of words and approach, business writing does differ significantly from academic writing.
Whether you are a student dealing with a multiple academic research paper project or an aspiring copywriter, knowing the variations between these two categories of writing will help you a lot. To assist you work out which model and approach are applicable, we have compiled a list of factors that distinguish academic research writing with other types of writing.

Style, Focus and Formality-

Using the third person perspective, the style of academic assignment is formal. Instead of the writer's personal view, the primary focus of academic projects is on the facts and issues of the given subject. The language uses precise words and does not include slang words, jargon or abbreviations. On the other hand, the subject of web content or SEO projects is most of the time supplied by the client and the entire content is written keeping in mind the requirements of the client's business or services. The writers enjoy the freedom to share their thoughts and ideas based upon their experience and enlighten the readers.

Different Audiences-

Different types of writing address different audiences. Academic projects generally address professors, teachers or fellow scholars. Academic or scholarly task involves composing papers such as analytical reports, thesis, dissertations, essays, publications, etc. and the writers are awarded with good marks. But in case of promotional writing for the SEO purpose, it is expected from the writers to create engaging contents that not only offer useful information to the audience but also add value to the website and significantly appeal to a larger amount of readers. Creating materials for media involves composing blogs, articles, classifieds, reviews and guest posts and the readers of the promotional articles are huge and diverse. Business or journalistic projects are intended to attract a broader audience than research assignments, and they assume a lot less about the reader's background knowledge.

Varied Writing Standard-

In the scholarly publications, arguments and discussions are the fundamental aspects. This involves presenting a claim and providing a logical reason with the help of evidence that solidifies a writer's point of view. A topic is presented through a thesis or a hypothesis. Framing long sentences with complex words, figure of speech and the use of flowery language are acceptable in academic paper. The goal of content or professional writing is to reach a wider section of people from different countries. A lot of this boils down to selecting appropriate keywords (i.e. search terms) and using them frequently and appropriately in the blog or article. So, quite naturally the language used in this type of content is simple, unambiguous, free-flowing, lucid and easily understandable.
In spite of all these major variations and individual characteristics, scholarly academic assignments and professional writing have one thing in common, both of them have to be unique, original and absolutely plagiarizm-free. Be it an academic project or an SEO assignment, there is no place for duplication.
Writing, in all its varied forms and purposes, prepare us for our future academic and professional endeavors. By having a complete knowledge of the variations and distictions of different types of writing can greatly enhance our skill and efficiency.

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