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How To Attract The Audience Through Live Streaming
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These days live streaming is the best way to interact with the audience. Over the decade we have seen a tremendous change in the technology. First, it was television ads, print ads, emails, notifications and now its live video. As the context describes live video- the audience can watch the video live of how the product or the service is accessible and made its usage simple.
Live streaming these days show no signs of getting perished. According to a recent survey, it’s said that over 81% of the audience watch live videos on their device on social media through the internet. This exactly proves that how the live videos can be used as a successful tool to increase the sales of the company. Here comes how to attract the audience with Live video streaming.
1. Topic: Firstly, find out the topic that will generate the interest of the audience to watch and talk about it. It's better to talk about the company’s service which can reduce the efforts of the customer and make it use very easily.
2. Timeliness: After the topic is finalised, the next thing that must be done is the timing. The timing of the live video should be accurate so that larger amount of audience can view the video. It's better to telecast the video at the prime time for the larger benefits of the video.
3. Promote the video: Without adequate promotions and marketing, the video would go waste. The promotions ahead and while the live video is important to attract the audience, and this can keep them scheduled for the live video.
4.Be adaptable: With the video, you must be able to plan to meet the needs of the audience. If you have planned for a topic and the audience question for another then you should be able to adopt that and react to the question.
5.Audience: You should never ignore the audience; their questions and feedback are essential as it helps in engaging. You should always share the original content and keep them informed about the company.
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