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Marketing Automation With Drip Notifications
Total Articles: 6
Just like Drip Irrigation, a practice which involves directly pouring in water drop by drop to where it matters- the roots; Drip Push Notifications involve a periodic stream of messages, delivered straight to the one who matters- your new subscriber.
Drip Push Notifications, is therefore an automatic marketing channel that throws in a predetermined stream of notifications, straight from Welcome, till where the customer does what you intend him to do.
Why it works?
One word- Efficiency! Every user is different and so is every use case. Therefore, to reap the maximum benefits out of your Push Notifications, it’s best to target them based on the user and the use case.
This efficiency is achieved through Drip Push Notifications. Just like every drip of water plays it’s role at the given moment in Drip Irrigation; every Push in the Drip Campaign is timed to a particular effect.
For example, A new user will receive a welcome push on the first visit, Sale offer on the fourth visit and a feedback push notification with action buttons on the seventh visit. This, of-course, can be modified as per user preference and the type of campaign you are willing to run.
On the contrary, if you are running a normal push notification, it is possible that a person might receive an irrelevant message at an irrelevant moment, thus gravely impacting the productivity of each push.
The power of A/B Testing
A feature which further emboldens the success claims of drip push notifications is A/B Testing.
This feature allows you to compare the performances of more than one campaign type and identify which one works best under what conditions. This works with the support of the exquisite segmentation that is already a part of Feedify.
So now you can send two different divisions of the same subscriber segment, thus effectively judging what strategy works best.
Drip Push Notifications not only come with the functional freedom of A/B Testing, but also has all the power packed features of traditional Push Notifications. Add action buttons to nullify the gap between intent and action, use a big banner image to clearly illustrate what you want to convey and use a crisp text to support the message.
You can even target the push based on the entire range of segmentation offered by Feedify. So what are you waiting for? Let it Drip with Feedify today!
Engage your visitor with free push notification services, Feedify having all products like free notification services, push alert, notification messages, https://feedify.net/product>online survey maker, customer feedback for website, campaigns etc. Deliver exclusive experience for your customers, our pop ups are a great way to increase customer interaction.
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