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Some Great Exit Intent Strategies To Ensure You Never Lose A Visitor Again!
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Data shows that a whopping 98% of people visit a website, and then just leave after uninterestedly scrolling through bits. Out of these, 75% never return to the site again!
What if you could stop these 98% from leaving in the first place? What if you could present them with something so special that you create a lasting impression that makes them visit again?
That’s what Feedify’s ‘Exit Intent’ does for you. It identifies when a customer is about to leave the website and send out a desired pop-up that lures the visitor to stay. If used with the right strategy, exit intent can be your best tool in Customer Acquisition.
So let’s have a look at some of the strategies you can employ to get the best out of Feedify’s Exit Intent-
● NewsLetter Subscriptions
Newsletter subscriptions remain a great exit intent strategy if supported with the right graphics and content. Especially when a customer is about to leave without even completely getting to know what all you have to offer.
Newsletters ensure that the visitor will keep hearing from you and will checkout what you have to convey, once in a while. This also compensates for the lack of information the visitor suffered when decided to quit. You can send in all sorts of product update information, offers and user directed discounts through the newsletter that makes the visitor come back for more.
● Ebooks and PDFs
Ebooks remain a great way to to turn a one time visitor into your loyal subscriber. They work especially well in sectors where some operational knowledge is required to interact. They are also particularly effective on websites with some educational material.
Given that you have a fairly decent pdf that gives out information concisely and simply, you can rest assured that the visitor will visit over and over again.
The reason such free Ebooks and PDFs work is also that they tend to ‘quench the need’ of the visitor. Many people lack the basic operational knowledge of the sector the website belongs to, and are looking to know more before acting.
Whatever you send out in this situation becomes a precursor to their imminent
● Free Trials
You can safely bet on the universal fact that everyone loves freebies. So why not give your visitor a taste of what you offer right when they are about to leave, so that they stay a bit longer!
The strategy works best if you somehow create the impression that this free trial is a one time deal, or better- exclusive.
Another great method could be adding something ‘extra’ in the exit intent. A good example would be offering a limited feature trail on the webpage and giving the option to receive a ‘full version limited time trial’ while leaving. However in order to prevent this strategy from backfiring, make sure that you have a good offer information support team that helps someone out if he feels discriminated with the limited feature trial.
● Introduce the Best feature
As mentioned above, most users do not put much efforts into looking at what all you have to offer before quitting your website. So it’s in best interest to show your best feature as the visitor looks to quit.
It is also a very effective practice to show the visitor how your unique feature can best benefit him/her. This gets them interested to the usability of your website and helps you get the desired action from them.
This remains the most used application of exit intent. Many websites present a fancy offer just when the visitor is about to leave, and it works!
It gives a little something to the visitor to check out before they formally quit. You can make things even more interesting by adding a reverse timer that shows the visitor that the offer is a one time deal. It creates a sense of urgency in the mind of the visitor and forces him to act on it.
So now that you know how exit intent can be a great tool to prevent the loss of potential subscribers, why not get started with Feedify??
Send desktop push notifications for chrome, firefox and safari. Get customers back on your website with help of push notifications. Feedify offering push analytics method which can be used by industries to recognize the importance and the push they are offering to the customers.
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