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5 Seo Methods To Boost Your Rankings
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1. Jump On To Social Media Bandwagon
There are more than 3 billion social media users, which constitute of 40% of world’s population. Believe it not, there is a strong connection between SEO and social media. The more active you are on social media, the higher chances you have to rank higher. Make sure that you choose your social media channels wisely. Identify a social media channel where your target audience spends most of their time on. Convey your brand message and use your creativity to make your social media posts stand out.
2. Competitive Analysis
The first thing SEO services does is to do a competitive analysis and you should too. This will help you identify what your competitors are doing and how they are doing it. More importantly, it will also give you a sneak peek at what is hot in the industry and what is cold. This way, you can create a digital marketing strategy that will deliver better results because it is made by considering all the factors in mind.
3. Generate Backlinks
You might have surely come across an article telling you that generating backlink has gone out of fashion. Unfortunately, that is not the case. Although, the focus has shifted from quantity to quality when it comes to backlinks, back-links are still critical for your search rankings as search engines still give it more weight than other SEO ranking factors. All you have to do is to try to get backlinks from authoritative and relevant websites.
4. Optimize On Page Elements
If you have been ignoring on page SEO for off page SEO then, you might have felt the pinch up until now. Optimizing on page elements and making them easier for search engines to crawl increases the chances of being ranked higher. Include keywords in page title, content and headings to get a ranking boost and always include alt-text for images as it makes it easy for search engines to crawl your website.
5. Target Google Snippets
People are looking for instant answers for their questions and they are not even to click a link for that. That is where focusing on Google Snippet can pay off rich dividends. Being featured on Google rich snippets will give you a big boost in rankings. For that, you will have write content that answers some of the burning questions in your industry or solve a problem that is bothering everyone. This will increase your chances of making it to the Google Snippet.
Which SEO methods do you use to boost your search engine rankings? Feel free to share it with us in the comments section below.
Irfan Ak is a brand strategist, digital marketing expert and a blogger. He is a passionate digital strategist. Currently, associated with digital design agency. He has worked with various other brands and created value for them.
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