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How Sap Hybris Will Be A Game-changer For Your Business

By Author: Sonata Software
Total Articles: 1

SAP Hybris is an end-to-end CRM solution in the cloud best suited for e-commerce businesses. Based on Java Spring, the Hybris platform has been named the leader in Digital Commerce by Gartner Magic Quadrant in 1997. Hybris was rebranded as SAP Hybris after being acquired by German giants SAP in 2013. It is the preferred platform of organizations that are world leaders in the fields that they specialize in, like Samsung, Audi and Vodafone. No wonder, it is considered to be a dependable and robust e-commerce suit.

Let’s have a look at some of the benefits that it offers.


Well suited for B2B and B2C companies across industries, it enables businesses to offer solutions that are personalized for each of their customers. These tailor-made solutions do not compromise on the relevance, reliability, safety and sturdiness, irrespective of the device, to ensure a smooth customer experience anytime, anywhere.

Streamlined integration

It enables integration to and from a wide range of 3rd party applications like SAP on-premise solutions, social media networks and ERP software. What’s more, the seamless integration between SAP Hybris and Microsoft platform like Excel and Outlook, ensuring seamless business processes. This means that it ensures that a varied range of areas can be accessed right on one platform – campaign management, marketing, customer optimization, launch of marketing programs and campaigns, among many others. The syncing of data between these platforms gives users the freedom to select the platform that they want to work on, offering bi-directional usage.

Compatibility across mobile platforms

Compatibility with the three leading mobile platforms like Android, iOS and Windows definitely acts to its benefits. Further, it is compatible on both online and offline mode, enhancing convenience and productivity through streamlined workflows.

Customized features for different Industries

SAP Hybris ensures features specific to a varied range of industries like banking, automotive, insurance, retail, higher education, among others. Seamless integration, coupled with innovative customization, enables applications to be synced in back-office systems of organizations specializing in these fields.

Safe and secure

Data security is one of the primary advantages to reckon with, making it a much-favoured platform. This aids SAP Hybris to run the CRM system from an ISO-certified data centre that meets global security standards, without any third party interference.

Improve online sales

The benefits of the Hybris platform can be further leveraged when organizations have an online store. Web-based sales receive a great boost with a unified shopping experience across every e-commerce channels of businesses.

A clutter-free, visually appealing interface

The well-designed interface of SAP Hybris has received positive reviews from its prestigious clients for breaking clutter and its ease of usage. ‘Work centers’ and ‘work center views’ are some of its leading features.

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